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As Featured in Dynamic Business: What SMEs Should Know Before Deploying AI

Kathryn Giudes joined Dynamic Business's Let's Talk series to challenge how SMEs frame AI adoption: the question isn't what AI can do, it's what it does with your data.

Paige Harkness13 May 20262 min read

ORCA Opti's Founder and Managing Director, Kathryn Giudes, was featured in Dynamic Business's Let's Talk series, where Australian business leaders weighed in on what small and medium-sized businesses should consider before deploying AI across their operations.

Kat used her contribution to reframe the question most SMEs are asking:

"Most business owners ask the wrong question about AI. They ask 'what can it do?' before asking 'what does it do with my data?'"

Kathryn Giudes, Founder & Managing Director, ORCA Opti

It's the same point ORCA Opti is built around: capability without custody is a compliance liability, not a productivity tool. For SMEs operating in regulated environments, or anywhere a customer record, contract, or sensitive document could end up in a prompt, where that data goes once it leaves your tenant matters more than what the model can produce.

Read the full feature, including contributions from other Australian leaders, in Dynamic Business:

Let's Talk: What should SMEs know before deploying AI across their operations? (Dynamic Business, 13 May 2026, by Yajush Gupta)

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